National Marketing Manager - - 41762 - Fletcher Building

General Information

Job Type

Permanent

Description

• Partner with cross functional teams to lead the way in product launches, customer experience and business outcomes!

• Exceptional Parental Leave Perks for both Primary & Secondary carers

• Iplex Proud Partners of The Smith Family, Supporting Youth Education

At Iplex we are committed to a powerful vision – Providing Safe & Secure Water to the World Around Us. We do this by forging partnerships with our customers and communities to deliver safe, secure, and innovative water solutions that not only address the present needs but also lay a solid foundation for future generations.

As Australia's leading manufacturer and supplier of pipeline systems, we take pride in our pivotal role within Australia’s water industry. We understand the significance of our work, and we are driven by the shared goal of creating a better future. Join us today to lead a passionate team dedicated to shaping a brighter future and leaving a lasting impact on Australia's water landscape.

About Your New Role

As National Marketing Manager, based in Strathpine, Brisbane you will be responsible for leading the strategic direction of marketing and digital transformation at Iplex, ensuring alignment with our growth strategy. You will lead, coach and develop a high-performing team, setting clear goals and fostering a culture of creativity, collaboration, and continuous improvement. Your role includes overseeing all digital marketing activities—such as the website, customer portal, Salesforce Marketing Cloud, social media, and e-commerce development—to drive brand awareness, customer engagement, and expansion into new markets. You will plan and execute product marketing campaigns, measure and report on their effectiveness, and ensure brand consistency across all channels and touchpoints.

You will work closely with cross-functional teams to support product launches, generate leads, and achieve sales growth. This involves creating launch materials, developing targeted campaigns, and delivering sales enablement assets such as webinars and case studies. As a champion of customer experience you will work closely with our Customer Research & Training Manager to drive CX initiatives, using insights from NPS surveys and VOC programs to drive continuous improvement. Your commercial acumen will be essential in managing marketing budgets, achieving revenue and pipeline targets, and positively impacting customer feedback. This role is ideal for a leader who is curios to explore new digital platforms, experienced in B2B technical product marketing, and skilled at navigating complex business environments

Preferred Skills and Experience

Tertiary qualification in Marketing or Business.
B2B marketing experience in the technical product, manufacturing, or engineering sectors.
Proven track record in product marketing, from ideation to successful launch.
Strong collaboration skills with cross-functional teams, including product and sales.
Exceptional communication and influencing abilities, with a knack for storytelling.
Digital marketing expertise, including CRM, social media, e-commerce, and SEO.
Strong commercial acumen and experience managing marketing budgets.
Ability to manage multiple projects and priorities effectively.
Familiarity with Net Promoter Score and a history of driving positive customer feedback.

Why Join Us At Iplex?

26 weeks PAID parental leave – for primary carer
Parental leave entitlements for Secondary carer along with additional perks for returning parents
Enjoy a Hybrid work model – 2 days at home
Opportunity to apply for our Employee Education Fund – advance your capabilities
Ability to be referred to our Top Talent Mentoring Group
Enjoy all Fletcher Building discounts, benefits and rewards!
Proudly partnered with The Smith Family – supporting youth education
Iplex in conjunction with Fletcher Building are endorsed for the Innovate RAP
Access to great industry membership opportunities – NAWO and More

The perfect role to combine your passion for leadership, strategy, and business success into one great role where you will continue learn and explore new areas at the time! Apply Now for your chance to be interviewed,